Generating leads through simplicity

The travel industry flooded with picturesque destinations, making it a challenge for brands to stand apart. So, when Allianz Partners wanted to grow their travel agent partnerships, we took the opposite approach. Instead of showing sun-kissed beaches and breathtaking vistas, we put the focus back on the travel agent. Using simple iconography, key differentiators and access to industry-leading thought leadership, Allianz Partners was able to breakthrough and connect. Travel agents could feel seen, get inspired and sign up to partner with award-winning customer assistance and concierge service that’ll help elevate their clients relationships.